"Ceylon cinnamon has unique features like its colour, flavour and aroma. We're trying to brand pure Ceylon cinnamon all over the world," he told a news conference at the brand's official launch.
buy ivermectin online buy ivermectin online no prescription
"This will be the second national brand after pure Ceylon tea."
The EDB owns the cinnamon trade mark, which consists of an image of cinnamon quills or sticks overlaid with a lion logo like that used in the Ceylon tea brand.
The cinnamon trade mark is to be registered in North American and European Union markets.
A marketing campaign will be done to promote the cinnamon brand starting with its launch at the 'Anuga' international food and beverage fair in Colonge, Germany in October 8-13, Ratnayake said.
The brand will also be promoted at an international trade fair and exhibition Sri Lanka plans to host in 2012.
B